Sunday, 21 December 2014
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Creating Business Growth: Why Customers Don't BuySometimes I think we business people go out of our way to annoy potential customers

It seems we'll do anything except delight them with great customer service and value.

New Home Nursing & Healthcare Service launchedHibiscus is a new nursing care service in the Western Algarve offering competitively priced nursing and healthcare support in your own home.

Our care services are designed specifically around you and your needs and we have a dedicated team of fully qualified and experienced nurses and carers who are skilled in home nursing and caring for you at home.

Portuguese company Vitropor expands to MozambiquePortuguese company Vitropor plans to expand by building a glass factory in the city of Matola, in Mozambique, as part of the Internationalisation in Partnership programme, said Portuguese businessman Pedro Aguiar.

The company’s expansion is included in a contract signed Wednesday under the terms of the programme, promoted by Caixa Capital, Mota-Engil Indústria e Inovação and Aicep Capital Global and which is intended to support the internationalisation of small and medium-sized Portuguese companies.

Portugal relaunches investment fund for Mozambican companiesPortugal will contribute US$13 million to the Enterprise Fund for Portuguese Cooperation (FECOP), a mechanism to support investment in micro, small and medium-sized Mozambican companies, the Mozambican Minister of Industry and Trade said in Maputo Thursday.

Armando Inroga said that the fund would act as a “cushion” for projects facing difficulties in finding funding under “traditional conditions that banks require” and should benefit several sectors.

eurozoneThe main shareholder of troubled Banco Espirito Santo was placed in receivership on Tuesday as Portugal's largest listed lender announced it has sold off the bulk of its Swiss-based private bank.

Luxembourg's district court in a statement said it had agreed to a request last Friday from Espirito Santo International (ESI) that it be placed under "controlled management".

Referral Marketing: Strategy TipsWhy referrals frequently don't work - Many people don't like referring people because they think that we'll immediately try to sell something to the person referred .. and that feels a bit yukky!

And, even when willing to help you, if you ask someone to list all the people they know, that you could contact with details of your product or service, they will usually say they'll do it tomorrow .. and when tomorrow comes they forget.

Word of Mouth is a Marketing StrategyAsk any business how they get most of their customers and the majority will say by word of mouth.

Ask them if they have a strategy for this and they are very likely to look at you as if you as if you are an idiot. Why do people seem to leave word of mouth to chance ... no one seems to use word of mouth strategically?

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This is a .pdf file of the central bank's economic outlook as at June 2014.