The Algarve Tourism Association has got its act together to attract business tourism to the region with the launch of an online venue search system.
Businesses looking for a place in the sun to launch new products, hold larger meetings or reward staff can find details of a selection of venues which specialise in the business market.
Dora Coelho, executive director of the Algarve Tourism Association explains that "business tourism, or the Meetings Industry, is one of the tourism products in the Algarve that already plays an important role in mitigating seasonality but also has immense capacity for growth.”
According to data collected by the Association, the Algarve has huge capacity in tourist resorts and congress centers and the new online system is designed to help businesses make the right choices.
The new online system was created after studying all of the Algarve’s existing spaces for events and multiple bookings, and sensibly is in English as well as Portuguese.
"The investment in this new platform is part of the Association’s strategy for the Meetings Industry in 2016 and aims to strengthen the Algarve’s positioning in key strategic source markets as a destination of excellence for incentives and other events. We will focus on the region highlighting the quality, variety and price of the Algarve in order to increase awareness of the destination and highlight specific service providers associated with this market," explained Dora Coelho.