W Hotels, part of the Marriott International group, arrives in Praia da Galé this spring, in a unique and innovative luxury project, which includes a hotel, residences, spa and five distinct beverage & food concepts.
Present in the main cities of the world, such as London, Barcelona, Dubai and Sydney, the brand is redefining the hospitality scene in the Algarve. Born from the restless and daring New York attitude, the chain that has more than 60 hotels in 25 different countries defies expectations and breaks the standards of traditional luxury under the motto “soke it in, live it up and hit repeat”.
With the signature of the Whenever/Whatever service, the W brand celebrates the incessant search for the new, the surprising and the exclusive in different dimensions of luxury lifestyle, which incorporates music, art, design, fashion and well-being.Located in Praia da Galé, the new W project in Portugal features 134 rooms and 83 residences, with spacious balconies and sea views. With a design inspired by Atlantic colors, ocean waves and asymmetrical shapes that imitate the region's cliffs, the brand reveals an Algarve reinvented to suit its needs.
The highlight goes to the ten WOW suites - each with two floors -, which take luxury to a higher level, and to the Extreme WOW Suite - the modern interpretation of a presidential suite -, which houses a large bedroom with a panoramic rooftop. and a private infinity pool.
At the W Algarve, the beverage is just as – or more important – than the food. The experience begins right in the hotel lobby, when guests are greeted by a bar rather than a traditional front desk. With options designed in detail to provide a luxurious and liberating experience, guests have several and original options, ranging from the pool bar, the SIP @ WET - which will always have good music guaranteed by guest and resident DJs - to the AIR - a deck bar exclusively dedicated to sparkling wines, with a privileged location, where you can watch the extraordinary sunset that only the Algarve can have.
In the eclectic The Living Room, guests are invited to enjoy a variety of beverages including cocktails, wines and beers from around the world. For those who prefer a more open view over the ocean and the bay of Armação de Pêra, the Sea Sky rooftop is the ideal space to relax before dinner, where the DJ and bar service prepare a preview of the nightlife. All bars will also be available to non-guests, whether those who buy a day pass or make reservations.
The W Algarve officially opens its doors this spring.