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10 beginner mistakes in WordPress that you can easily avoid

10 beginner mistakes in WordPress that you can easily avoidSo you have a limited budget for creating your website and you are quite tech-savvy. Most likely you will decide to build your website yourself on WordPress. After all, it is a widely used platform, where most of the tasks can be done by an enthusiast DIY business owner, without writing even one line of code.

Seems appealing? And it certainly is. But even though WordPress is not a very complicated platform for the self-maintenance website, you can still end up making some mistakes that can potentially harm it.

SEO tips by Clarity

SEO tips by ClarityPlanning to migrate your website? Google Search Console has new tools for you.
Google Search Console has added a Redirect Validation tool to its Change of Address tool. This will be useful when changing the domain of your website. Let us see in detail how you can use it and why is it important.

Clarity on Google Analytics – getting your early website’s statistics analysis started

Clarity on Google Analytics – getting your early website’s statistics analysis startedThe beginning of the year is perfect time to, not only make New Year resolutions, but also to have a look at your website´s statistics and try to understand what can be improved or added.

You might not be using Google Analytics daily to check its performance and you might even have a dedicated employee in charge of this type of work but, even so, it’s a good idea to look through your data quarterly or at least annually to better understand how things are going.

Audience selection on Facebook post promotions

Audience selection on Facebook post promotionsAre your post promotions on Facebook efficient? Are you really reaching people who are interested in your product or service?
Facebook post promotion is a common practice to really get to people on social media. When we spend our money on this social network, there is the option to select the audience you want to target. Are you doing it?

Google Ads recommendations: follow or ignore?

Google Ads recommendations: follow or ignore?Google Ads has a rather powerful algorithm, has huge amount of statistics about Internet usage and it’s becoming more and more intelligent, thanks to AI. So, when you visit the “Recommendations” section in your Google Ads account and see that Google has prepared some advice made specifically for you, your first instinct is to apply everything as quick as possible.

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