Google has rolled out a new big update to its algorithm. Learn more about it with Clarity.
Probably you’ve heard the buzz lately: Google has a new update to its algorithm and rumours are it is a big one.
Most website owners are adding more and more pages to their website in pursuit of higher rankings in Google. They believe that Google loves high-quality useful content and that’s true. So, we just need to create more pages and wait for the success to come, right? Wrong!
A pioneering science centre based in northern Portugal is releasing details of a major pan-European project showcasing ‘next-generation’ technology to meet future demands of the Atlantic maritime industry.
The International Iberian Nanotechnology Laboratory (INL) located in Braga is the lead partner in the €1million ‘KETmaritime’ project backed by the European Regional Development Fund. Founded by the governments of Portugal and Spain, the INL is a world-wide hub for the deployment of Nanotechnology addressing society’s grand challenges.
So you have an Instagram account, but you’re wondering which kind of profile is yours – personal or business?!
No worries! We’ll help you figure out the differences! After all, the business profile didn’t exist on Instagram from its very beginning. This option was created in 2016 when Mark Zuckerberg (Facebook) bought Instagram.
Setting up Google Ads campaigns can be frustrating due to the big amount of options and settings available to the advertisers. Not surprisingly, many companies are always looking for a shortcut when it comes to creating a new campaign. So, when they hear “Automated bid strategy”, it sounds good, but then when they discover “Maximise conversions”, it sounds just amazing.
Probably most of you have noticed that Google has added a new option for you when choosing the bidding strategy. The new strategy is called “Maximize conversion value”. It promises to get the most conversion value within your budget. Let´s get acquainted with it, shall we?
Google Ads is about to retire the Average position metrics on September 30th. It´s been known for a while that the Average position metrics is going away from our Google Ads reports and we´ve even dedicated another article to this topic when the news first came out, but now we have a fixed date – September, 30 is the time to say goodbye to Average position.
So, what should you do?
Google Ads has rolled out a new feature – “Seasonality adjustments” for Search and Display Campaigns. And later this year we will have a chance to use it on the Shopping Campaigns as well.
Google´s AI has become very, very intelligent and most of the advertisers use some sort of automation. It is easy to use, saves time and often brings way better results than keeping your campaigns 100% manually driven.
