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VILA VITA Parc receives the highest award at Boa Cama Boa Mesa’s Awards Ceremony

ILA VITA Parc receives the highest award at Boa Cama Boa Mesa’s Awards CeremonyVILA VITA Parc Resort & Spa, located in Porches, in the Algarve, was distinguished yesterday with the award Chave de Platina 2018, the most prestigious award attributed by the Portuguese guide Boa Cama Boa Mesa, owned by the renown Impresa Group. This is the second time the resort receives this award.

European General Data Protection Regulation (GDPR) - How will the new Regulation affect you and your business?

European General Data Protection Regulation (GDPR) - How will the new Regulation affect you and your business?On the 28th May 2018, the biggest changes to Europe’s data protection rules since the 1990’s will come into effect.
In the last twenty years the way we create, store and work with data on a minute by minute basis has changed immensely, and the old data privacy rules simply do not work anymore; they don’t protect us against data misuse.

How to market any business ... but especially restaurants, coffee shops, bars and cafés

How to Market Any Business .. But Especially Restaurants, Coffee Shops, Bars and CafésRunning a business is never easy, there are so many pitfalls. And getting new customers, and old customers to return, is something that taxes many business owners. So, what are the secrets that work for successful businesses? 

This is a question I get every week. And believe it or not there is a formula that works for most businesses, most of the time. That’s not to say that marketing is easy. Or to say that all marketing works, most of it doesn’t!

VILA VITA PARC invests in the largest high-resolution LED screen in Portugal

VILA VITA PARC invests in the largest high-resolution LED screen in PortugalVILA VITA Parc Resort & Spa, in Porches, Algarve, has recently invested on a large format high-resolution LED screen in one of its largest meeting & events rooms. 

The screen, with a dimension of 12 x 3m, is the first and only large format LED screen in Portugal with a resolution of P2.5, is suitable for any kind of presentation and now complements the already very attractive offer at VILA VITA Parc in terms of meetings & events.

Currencies 4 You opens in Almancil to serve expanding market

currencies4youThe Currencies 4 You office now is officially open for business after an inauguration reception at the premises at Rua 5 de Outubro in Almancil.

The well known Algarve financial expert, Simon Perks, now leads a team of two currency exchange specialists - Elisabete Serrano and Andrea Barnett - who will ensure the new business thrives in the competitive, yet expanding market.

Operation Shock launched at BLiP - afpop and Bombeiros work to save lives

BlIp2017cOn the opening day of BLiP Expo at the Portimão Arena, local mayor Isilda Gomes, visited the show and was delighted to visit the Bombeiros stand to witness the handover of the first mobile defibrillator of Operation Shock. See the BLiP video -  https://youtu.be/-dUUvVAWc64

Operation Shock is a collaboration between afpop, the exhibition organiser and largest association for expatriates in Portugal, and the Federation of the Fire Services of the Algarve.

The aim of Operation Shock is to provide this lifesaving defibrillator equipment for the region’s first response teams in each Bombeiros area, of which there are 17.

At the moment only the yellow INEM emergency vehicles are automatically equipped with defibrillators, meaning that if one of the red Bombeiros ambulances is despatched to an incident and the patient suffers cardiac arrest at the scene or during transport to the hospital, manual CPR is the only option for the attending nurse.

Tax savings with Discount Cards and Vouchers

cashIf you work for a company that helps with the cost of lunches, daycare tuition, schooling and nursing home costs, you should consider using these allowances in the form of electronic cards or specific discount vouchers to achieve greater tax savings. Both you and your employer will find them fiscally advantageous.

The same fundamental principle works across the board with most forms of these discount cards and vouchers. Rather than you paying for expenses from after-tax earnings, your employer supports these expenses via discount cards and vouchers as part and parcel of your remuneration package. These payments are considered deductible running costs in the company’s books, not wages.

Three More Top Business Pricing Strategies

Three More Top Business Pricing Strategies

Is pricing of products and services a science or a Black Art? I believe it is a science. One which is easy to learn and not as complex as many would have you believe.

In my last article, What is Your Pricing Strategy?, I mentioned how the font you use can make a difference. Well it isn’t the only way to make your prices more attractive.

Here are three more pricing strategies that are easy to understand, learn and apply to your business.