Clarity Digital Marketing
You have a company with some good years on the market, you are happy with your website, it has been online for quite some time, but it’s still relevant to your business. Somebody asks you about SEO optimisation and you say “we don’t need to worry about that because when we launched the website (insert the number of years here) years ago we paid very good money to the agency, which optimised it for Google. We’re good, it’s covered”.
Greeting, thanking, asking please, recommending and commenting (sometimes a bit too much, almost crossing the line to gossip!) was something that was part of our parents’ and grandparents' day-to-day lives (and ours, even though we were only children or teenagers at the time). We lived in so-called simpler times, where personal interactions were exactly that: personal.
This can actually be really annoying – you have invested quite a considerable amount of money and working hours into your business’ website, only to be advised to create a separate landing page for your online advertising campaign by some digital marketing professionals you’ve now hired.
So it’s that time of the year again and the silly season is upon us once more. Or was that cancelled by COVID-19 too? Traditionally during July and August, children are off from school, enjoying their well-deserved summer holidays (and driving most parents crazy in the process!) and most people tend to disappear and go on their summer break somewhere. Most parliaments are in recess (though maybe not in full this year) and the media world, despite its 24/7 approach, also slows down, as there’s virtually no relevant news (except maybe for the pandemic-related ones?!) and no one to feed them to. But is that what we’ll have this year?
Aware of the fast pace of the world we live in, which seems to have accelerated even more in the last few months, you have taken a deep look at your company and concluded that your business needs to build its online presence. The DIY approach – is it a wise frugal move or a road to disaster?
News in Google Ads! Google is adding a new functionality to responsive search ads and is testing a new type of extension.
Portugal has a huge potential to increase exports from the interior. Mainly from sustainable agriculture and other SME. Romans, Celts, Moors, Jews were welcome. We learned from them to do the best, integrate, export. Earlier conquering lands, then markets.
Running a business that is situated in the Algarve can present you with many excellent opportunities in terms of local footfall and the attractions of the tourist season. However, setting up your business in the Algarve presents its unique set of challenges that your business must overcome. Here are several steps that you can take to ensure that your business remains successful in the area.
